Iconic sports and exercise drink Lucozade Sport has put England women’s football stars on 16 million bottles in support of the #Lionesses and the women’s game in general.
The special edition bottles will feature skipper Steph Houghton MBE and forward Nikita Parris, and will be released over the summer coinciding with the FIFA Women’s World Cup 2019.
This is what the Lucozade and the bottle stars had to say about it…
Claire Keaveny, head of marketing at Lucozade Sport comments:
“This is the first time we’ve put any footballers on our bottles and we’re delighted to be using them to further increase awareness and interest in the women’s game. We’re proud to play our part in helping to make the England Lionesses household names and hope that they continue to inspire a whole generation of people to move.”
Steph Houghton MBE:
“I’m delighted to feature on Lucozade Sport bottles this summer. It’s a drink I’ve used in preparation for and after matches for a long time. It’s great that they are investing and supporting the women’s game at different levels and it’s an exciting time to be part of women’s football.”
“This summer is going to be huge for women’s football and it’s amazing that Lucozade Sport is supporting the Lionesses like this ahead of the World Cup. Every footballer dreams of seeing themselves on the bottle of drinks like Lucozade Sport. My family will be so proud to see it on the shelves!”
Lucozade Sport is the official sports drinks and hydration partner of the England Women’s and Men’s Senior Football Teams and has previously supported captains including Steven Gerrard and Harry Kane. Its current ambassadors include boxing heavyweight champion of the world Anthony Joshua and fitness coach Gemma Atkinson.
The special edition bottles are now available from retailers nationwide.
For more information visit: https://www.lucozadesport.com/